An applied academic research lab within the highly ranked W. P. Carey School of Business at Arizona State University, the Actionable Analytics Lab provides rigorous solutions to relevant real-world problems.

The lab’s mission is to bridge the gap between academic research and applied execution. Focus is placed on solving real-world problems of high societal impact and practicality — learn more about our research and vision.

Co-directors Victor Benjamin and John Zhang are professors in the top-ranked Department of Information Systems at ASU’s W. P. Carey School of Business. Our membership includes numerous internationally known researchers, distinguished for their adaptation and development of methodology in several areas — learn more about who we are.