Overview

Compete Through Service Symposium

Tech that Propels the Future of Service and
Mastering Service Culture

 

October 24–26, 2018 at the Hilton Scottsdale Resort and Villas

It takes an interplay of high quality people and an intelligent use of tech in order for a services business to adapt, grow, and thrive.  While tech rapidly evolves, organizational culture remains a constant.  This year’s Compete Through Service Symposium (CTS) will examine and look at both sides of that equation.
 
This year we are introducing a new programming format that incorporates a “ServiceThinkTank” for the last day’s session. The think tank consists of a keynote, interactive roundtable sessions, and brief lightning talks by leading service researchers.
 

The Compete Through Service Symposium Themes:

Tech that Propels the Future of Service – Implementing and managing technological resources and tools is essential for any organization. In our age, the tech environment is constantly changing.  At CTS, we will explore how technology – especially disruptive technologies – and data will be shaping the landscape of the service world.  We will look at how tech both drives and elevates existing services as well as how it creates entirely new service offerings and businesses.
 
Mastering Service Culture – Despite ever changing technology, culture remains at the heart of any service business.  Without a strong service culture and the people dedicated to uphold it, service experiences will fail. Technology can be bought, but culture must be built over time, and often is hard to imitate. People are also a company’s most important asset and a major source of competitive advantage.  CTS will provide insights, cases, and tools on how to recruit, train, retain, and LEAD people in order to grow and cultivate a true culture of service within your organization.