1497 results found.

Keeping promises: Closing the services gap

Would your customers say that the services they received from your company are the services they expected to get? If not, then your company may suffer from a services quality gap. Marketing professor Mary Jo …

Using metrics to enhance purchasing

Detailed metrics not only help purchasing departments measure and analyze performance — they provide data that can spur organizational and procedural changes and help companies proactively prepare for the …

Who profits from IPO underpricing?

A firm going public relies on the capital raised in its initial public offering to grow and thrive, but studies have found that IPOs in the United States are underpriced an average of 15 percent. Conventional wisdom has …

Employees first: Strategies for service

The customer is king, an old service mantra says. But today a few industry leaders argue the employee, not the customer, is most important. "Take great care of your employees and they will take great care of your …