A Great Customer Experience Isn’t Something You Can Script

By: John Abraham Several years ago, I met a successful customer service director in a retail bank. She had led the charge to bring customer experience thinking into the bank’s branch operations and call centers, defining how the company’s brand promise should be reflected in customer interactions. In fact, they had developed a specific greeting …

Arizona Diamondbacks CEO Creates Fan-Centric Culture

If you attended Compete through Service symposium then you had an opportunity to hear excellent presentations by Bruce Temkin and Derrick Hall about Customer Experience. In this post, Bruce Temkin talks about his interview with Arizona Diamondbacks CEO Derrick Hall and highlights some of the main ideas Derrick Hall shared with the symposium attendees.

Bruce Temkin on Service Innovation, New Trends and Challenges Faced by Service Companies.

By Darima Fotheringham Bruce Temkin, CCXP, is a Co-Founder & Chair of the Customer Experience Professionals Association and the Managing Partner of Temkin Group. He is widely viewed as a leading expert in how large organizations build differentiation with customer experience. As the Managing Partner, he consults for leading global companies, is a keynote speaker at top …

25th Annual Compete Through Service Symposium Recap in Pictures

Compete through Service Symposium is an annual event hosted by the Center for Services Leadership at W. P. Carey School of Business, ASU. It brings insights from inspirational business and academic thought leaders on competing profitably through service.

Meet the Center for Services Leadership Team

To kick off the 2014 Compete Through Service symposium, we would like to introduce you to our team. We look forward to connecting with you this week at the symposium! Meet Mary Jo Bitner: What is your favorite place to visit in Arizona?   Flagstaff, in the summer or fall. Other than ASU, what college team …

The Next Wave of Service Delivery: Success Accelerators!

By Randy Wootton The Challenge Today, more and more companies depend on software as a service (SaaS) to operate essential parts of their business, such as managing their relationships with customers, driving sales performance, and maintaining employee communication. As the industry and surrounding ecosystem that delivers these services matures, it faces a growing demand for accountability and results. …

Differentiating on the Human Experience to Drive Customer Loyalty and Growth

By M. Bridget Duffy, MD In an era that challenges healthcare organizations to do more with fewer resources, patient experience is often considered an add-on. However, in an increasingly competitive environment, organizations can no longer solely focus on stripping out waste and reducing costs. A growing body of evidence points to the human experience as …

Service Innovation – The Experience Is Not Enough

By Lance A. Bettencourt I just got off a flight from Indianapolis to Chicago. Checking my email, I see a survey from American Airlines. They want to know: “How was the flight experience?” I’m on a flight right now from Chicago to Montreal. Guess what will be in my email inbox when I arrive? As a …