Tag: value cocreation

ServiceFriday: Capital Crisis – How Capital Affects B2B Collaborations

– Written by Jack Lechich for the Center for Services Leadership It has become fairly common for researchers to investigate the concept of value co-creation (VCC) in the business-to-business (B2B) context. However, the plot twist known as value co-destruction (VCD) has now been thrown into the fray. One study, recently published in the Journal of Service …

Co-creating the Arab Spring

On December 17, 2010, Mohamed Bouazizi, a Tunisian street vendor, set himself on fire as a protest against the autocratic regimes in his Arab country. Bouazizi’s act was captured on film and quickly spread throughout the world. The images and film clips of Bouazizi triggered protests and demonstrations against regimes in other Arab countries. Bouazizi …